To start online casino promotion, you’ll need a YouTube account and YouTube channel. Here are some rules for creating a YouTube channel. After the account is created, search for thematic videos, write comments to them, getting free backlinks to your site. When adding a video it’s important to mind about “Internal” video optimization for searh engines. There are several ways to fill your channel: to get a video from competitors or do it by yourself. When you borrow someone else’s video you should take care of adding a logo and copyright text on your video, also you shouldn’t forget that there are annotations on YouTube. If you decided to use your own video, then you have 2 variants: to shoot it by yourself or order, the prices start from $5. The next step in casino promotion is “external” video optimization. If you can’t attract visitors at all, you may order promotion on YouTube.